The internet is one of the media available that can reach out to a lot more than traditional media like newspapers, magazine or billboards. By using the power of the internet, words can spread fast not only in your community or even your country, but to the whole world! That is why many advertising strategies would consider the use of the internet to make their product known and why some of the sites you come across when doing a search on Google or even YouTube, you can catch a glimpse of the lines “ads by Google.”
Google Adwords is an internet advertising device responsible for those ads by google which can be found on for profit websites. Google Adwords has been used by people who are willing enough to pay an amount for their ads be hosted by Google and be posted on websites and it would usually collaborate with Google Adsense, which holds the websites which displays those ads. But how would you be able to place an Ad on Google on Google Adwords?
In order to have your Ad on Google, First you would have to go to https://adwords.google.com/select/main?cmd=Login . Click “Sign up now” at the bottom of the page. The next page would ask you a series of questions like creating a Google account or just use the google account you have so you would just need to pick out which one would you like to choose before you can start out placing ads on google.
After filling out the needed information along the way, an email would be sent to the email address that you entered which is to verify your account before you can start on putting ads on google. At the new tab that is opened, just click on the “click here to continue” and on the next screen in this process of placing ads on google, click “Create your campaign.” Fill out the details that you wanted in your campaign and there is also an option in which regions or countries would you want your ads on google to appear.
At the new tab that is opened, just click on the “click here to continue” and on the next screen in this process of placing ads on google, click “Create your campaign.” Fill out the details that you wanted in your campaign and there is also an option in which regions or countries would you want your ads on google to appear. ‘Under Networks, Devices and Options’, be sure that ‘All Available Sites and devices’ is on and should not touch the setting as it is only for more advanced users in placing ads on google.
On the next part on placing an ad on google, create an Ad, choose around 10-20 keywords relating to your ad and when everything is set, click on, ‘Save and continue on to Billing.’
Select the country where the billing address for the ad on google is located and click on ‘continue’. You can choose “Postpay billing” or “Prepay Billing”, there is not really much difference, just click on which suits your taste best.
Read the terms and agreement about the placement of your ads on google. Click “Yes, I Agree” and continue if you agree.And lastly, enter your card or bank account information and click “Save and Activate.”
Sources and Citations
Congratulations! your Google Ad words is now up and running and the ad you created would be running around the network sooner or later. Placing an ad on Google may sound difficult at first especially in thinking of how the traditional goes but with the advancement in technology now, it is now deemed easier and more convenient and reaches a wider market.
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